Susan Solomon and Oonagh Fraser, mruk research
ISBN 978 0 7559 9065 8 (Web only publication)
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CONTENTS
EXECUTIVE SUMMARY
1 BACKGROUND AND RESEARCH OBJECTIVES
Background
Research Objectives
2 RESEARCH APPROACH
Methodology
Questionnaire Development
Sample
Comparability
3 MAIN FINDINGS
Experience of Domestic Abuse
Sectors of society where abuse is most common
Awareness of Services Available to Women
Awareness of Advertising or Publicity about Domestic Abuse
Spontaneous Content Recall from advertising
Prompted Recall from Current Campaign
Attitudes Towards Domestic Abuse
Exploitation of Women
4 CONCLUSIONS
APPENDIX A FEBRUARY 2009 OMNIBUS QUESTIONNAIRE
The views expressed in this report are those of the researcher and
do not necessarily represent those of the Department or Scottish Ministers.