Scotland's International Engagement and the China Strategy

DescriptionThis report by Ipsos MORI (2006) presents the results of a programme of research to support the delivery of the China Strategy. The research reviewed levels of engagement with, and perceptions of, Scotland in China and vice versa.
ISBN9780755967315
Official Print Publication DateSeptember 2007
Website Publication DateSeptember 18, 2007

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Simon Braunholtz, Sara Davidson and Jane MacLardie, IPSOSMORI
ISBN 978 0 7559 6731 5 (Web only publication)
ISSN 0950 2254
This document is also available in pdf format (640k)

CONTENTS

List of Tables and Charts
Acknowledgements

Chapter One: Introduction
Chapter Two: Methodology
Chapter Three: Scotland's Profile in China
Chapter Four: Attracting Chinese People to Study and Work in Scotland
Chapter Five: Attracting Chinese Tourism to Scotland
Chapter Six: Expanding Business Links between Scotland and China
Chapter Seven: Perceptions of China in Scotland

Appendices
Appendix 1: Chinese Business Sample (Telephone Survey) Sectoral Details
Appendix 2: Locations of Research Among Students in China
Appendix 3: Topic Guides and Questionnaires

The views expressed in this report are those of the researcher and
do not necessarily represent those of the Department or Scottish Ministers.

This report is available on the Scottish Government Social Research website only
www.scotland.gov.uk/socialresearch.

Page updated: Thursday, September 13, 2007