Evaluation of the “Tartan Week 2006” Programme - Research Findings

DescriptionThe evaluation of Tartan Week 2006 was carried out by Scotinform Ltd, an independent market research company, using the Model for Evaluating Overseas Events which was developed by the Scottish Executive. In 2006 the Scottish Executive funded 15 events at Tartan Week in New York; it was a nine-day programme of events which took place primarily in New York but also in Boston and Washington DC.
ISBN0-7559-6381-4
Official Print Publication Date
Website Publication DateDecember 18, 2006

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Research Findings No.5/2006:International Research Evaluation of the "Tartan Week 2006" Programme

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