An Evaluation of the Care in Scotland Campaign Wave 3: March 2004

DescriptionA report evaluating the third wave of activity for the care in Scotland campaign. Assesses how perceptions of the care sector have changed since the campaign began.
ISBN
Official Print Publication Date
Website Publication DateMay 31, 2005

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TNS System Three

ISSN 0950 2254
ISBN 0 7559 2569 6 (Web only publication)

This document is also available in pdf format (1491k)

CONTENTS

EXECUTIVE SUMMARY

CHAPTER ONE Background and Method

CHAPTER TWO Main findings
EXPERIENCE OF CARE SERVICES
THE ADVERTISING
AWARENESS OF OCCUPATIONS WITHIN CARE SERVICES
THE APPEAL OF CARE SERVICES AS A CAREER
IMPRESSIONS OF CARE SERVICES

Appendix 1 Poster images
Appendix 2 Questionnaire
Appendix 3 Tabulations

The views expressed in this report are those of the researcher and
do not necessarily represent those of the Department or Scottish Ministers.

This report is available on the Scottish Executive Social Research website only
www.scotland.gov.uk/socialresearch.

Page updated: Tuesday, May 31, 2005