This item was published during the term of a previous administration that ended in April 2007
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Arts & Business New Partners
21/10/2003
Bridges between the arts and business communities must be built and actively promoted, Culture Minister Frank McAveety said today.
Raising awareness of the mutual benefits to arts and business that partnerships can bring will help to support Scotland's cultural life, encourage regeneration of local and national businesses, and raise the international profile of Scotland as a place to do business.
At the Arts & Business New Partners Reception at Lloyds TSB Scotland, Mr McAveety said:
"I don't think we can underestimate the value that strong working relationships between people from the arts and business communities can bring. The Edinburgh Festival for example shows how a globally reknowned cultural event helps to raise the international business profile of Scotland.
"We also see how sponsorship of arts projects not only benefits the recipients, but the sponsors too. Company staff benefit from the opportunities to develop their creative skills which in turn enhances business performance.
"The projects receiving recognition here today reflect this active partnership delivering mutual benefits. Arts can help businesses to flourish, and businesses reap the economic benefits by being more widely involved with the communities they serve."
Arts & Business is the world's most successful and widespread creative network. A&B supports business people support the arts and the arts inspire business people - good business and great art together create a richer society.
Arts & Business New Partners is an investment programme to promote the development of new, sustainable, mutually beneficial partnerships between business and the arts. The aim is to help business try something new with the arts. The programme was launched in 2000, and has seen a range of innovative and interesting partnerships over its first three years.